Airstream_Explore_New_Worlds — Graciela Robertson

INSIGHT

Airstream campers look like retro-futuristic UFOs. Its design makes it ideal for exploring new places. Plus Airstream has a deep connection with space travel as the official vehicle NASA uses to transport astronauts to the launch pad.

IDEA

You don’t have to go to space to explore new worlds. Venture into the unknown and explore alien like-worlds in your very own spaceship.

Spotted Lake // British Columbia, Canada

The Grand Prismatic Spring // Yellowstone National Park, Wyoming

The first kind of social posts is an opportunity for fun, playful content creation that feeds off of space travel, and all of its hidden mysteries.

The next kind of social posts will showcase the Airstream community and instill a sense of wanderlust to Explore New Worlds.

Limited extra-terrestrial travel posters and postcards will be available at Airstream dealerships.

Collectable postcards will be stocked in new Airstreams to send small pieces of travel memorabilia to loved ones.

Airstream will partner with Google Earth to allow people to virtually explore the most remote and bizarre parts of the planet.

Airstreams will be placed at each location and the area will be digitally mapped and photographed with 360° cameras. Allowing users to to explore the landscape using the street-view feature.

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INSIGHT

IDEA

The first kind of social posts is an opportunity for fun, playful content creation that feeds off of space travel, and all of its hidden mysteries.

The next kind of social posts will showcase the Airstream community and instill a sense of wanderlust to Explore New Worlds.

Winc

Joyba